A new report by Nielsen says time spent watching video online has increased in the past five years by 2,000%. And the number of people watching video online is increasing by 10% per year, meaning in about seven years, everyone will be watching video on the Internet. TV is dead, dead, dead.
And as I have been saying for years, the Internet business model being used today by the incumbents and smaller providers is upside down and unsustainable--bandwidth by the bucket does not work when users are asking to refill the bucket faster and faster each day, week, and month. And charging to refill the bucket does not scale up, as the bandwidth quickly becomes unaffordable when watching lots of video.
The solution is to change the business model. It's not hard, and the incumbent providers would actually make more money after the conversion. But some of them are going to go bankrupt rather than admit they need to change.