If you've ever wondered, as I have, what on earth you would do with the new "movie" feature being advertised on cellphones, wonder no longer! You can watch advertisements!
Yes! In your spare time, if you have had nothing to do, you've been wishing for access to some good ads. "Gosh, I'm bored. I wish there was a good ad I could watch."
Rest easy. Now you can watch movie trailers on your cellphone.
This in the category of "Things I never knew I wanted." The "mobisodes" (mobile episodes) are coming from Twentieth Century Fox, and will advertise upcoming movies and televisions shows. Lasting just one minute, they will be rolled out in the U.K. first.
This particular, um, "feature" is not likely to last, but it is another indicator that entertainment generally is going to drive broadband use.