Fed up customers are continuing to "cut the cord" to their cable and satellite TV providers. The article I have linked to says that 23% of households with wireline broadband have ditched their traditional TV package. As improved fixed wireless broadband continues to become more widely available in rural areas (i.e. no bandwidth caps, more bandwidth), the trend will accelerate even more.
Our studies show that the average household can save at least $35-$55 per month by getting rid of cable/satellite service and just paying for some over the top (OTT) services like Netflix, Amazon Prime, or Hulu.